5 stars
4.7 / 5 Rated ( 3628+ reviews )

Isla | Flattering Everyday Dress


$164.95 $49.95 Save Today $115
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Size: S
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THE 70 YEAR SALE UPDATE: Due to high order volume, stock is running low. If you can still press 'Add to Cart', the item is still available.


Comfortable, flattering, and easy to wear

Isla | Flattering Everyday Dress is designed for women who want something that feels comfortable, easy to wear, and naturally put together throughout the day.

Light on the body and soft on the skin, it offers a relaxed silhouette that feels balanced without clinging or appearing oversized. It moves naturally with you, creating a look that feels both comfortable and refined.

Why women choose this piece:

Soft woven fabric
Designed to feel smooth on the skin while allowing air to move freely, keeping it comfortable throughout the day.

Flattering, relaxed silhouette
Falls naturally on the body without feeling tight or restrictive, creating an easy and confident fit.

Comfortable for everyday wear
Feels easy to wear from morning to evening without feeling heavy or overwhelming.

Easy to style across moments
Pairs effortlessly with your existing wardrobe for a relaxed yet put-together look.

Designed for repeat wear
A dependable piece you’ll reach for again and again.

A simple, comfortable piece designed to feel flattering, easy, and naturally part of your everyday style.

Size Guide (inch)

Size Bust (inch) Length (inch) Sleeve Length (inch)
S 40.2 41.3 22.8
M 41.7 41.7 23.2
L 43.3 42.1 23.6
XL 44.9 42.5 24.0
2XL 46.5 42.9 24.4
3XL 48.0 43.3 24.8
4XL 49.6 43.7 25.2
5XL 51.2 44.1 25.6
Reese Witherspoon reesewitherspoon Verified badge and over 57,000+ others already wear The Rowan Daughters

60-Day Money-Back Guarantee

Every piece from The Rowan Daughters carries the care of four generations.
We truly believe you’ll feel that same love in every detail. But if it’s not quite right, our 60-day money-back guarantee ensures you’re always treated like family.

Here's What Our Customers Say

Excellent

4.7

/ 5

Based on 3,268 verified reviews

High-quality products at fair prices. I’m so glad I discovered this store and will definitely be ordering again soon. High-quality products at fair prices. I’m so glad I discovered this store and will definitely be ordering again soon. High-quality products at fair prices. I’m so glad I discovered this store and will definitely be ordering again soon.

Customer service was quick and super friendly. My order arrived faster than expected, and the quality is outstanding. Highly recommended! Customer service was quick and super friendly. My order arrived faster than expected, and the quality is outstanding. Highly recommended! Customer service was quick and super friendly. My order arrived faster than expected, and the quality is outstanding. Highly recommended!

The website is easy to use, ordering was simple, and delivery was quick. The products look exactly as described. I’ll gladly order again! The website is easy to use, ordering was simple, and delivery was quick. The products look exactly as described. I’ll gladly order again! The website is easy to use, ordering was simple, and delivery was quick. The products look exactly as described. I’ll gladly order again!

Returning my order for a different size was quick and hassle-free. The boutique made the process so smooth—I’m very impressed. Returning my order for a different size was quick and hassle-free. The boutique made the process so smooth—I’m very impressed. Returning my order for a different size was quick and hassle-free. The boutique made the process so smooth—I’m very impressed.

The material feels so premium, and the stitching is flawless. I’ve been disappointed with online buys before, but not this time! The material feels so premium, and the stitching is flawless. I’ve been disappointed with online buys before, but not this time! The material feels so premium, and the stitching is flawless. I’ve been disappointed with online buys before, but not this time!

The packaging was absolutely beautiful, and the materials feel premium. You can really see the attention to detail in every  The packaging was absolutely beautiful, and the materials feel premium. You can really see the attention to detail in every  The packaging was absolutely beautiful, and the materials feel premium. You can really see the attention to detail in every 

The clothes fit perfectly and are very comfortable. Thanks to the size chart, finding the right size was so easy. I’ll definitely be shopping here again! The clothes fit perfectly and are very comfortable. Thanks to the size chart, finding the right size was so easy. I’ll definitely be shopping here again! The clothes fit perfectly and are very comfortable. Thanks to the size chart, finding the right size was so easy. I’ll definitely be shopping here again!

I was nervous about the fit, but everything fits perfectly and looks even better in person. The size guide was spot-on! Amazing Quality. I was nervous about the fit, but everything fits perfectly and looks even better in person. The size guide was spot-on! Amazing Quality. I was nervous about the fit, but everything fits perfectly and looks even better in person. The size guide was spot-on! Amazing Quality.

I ordered for a special event, and the shipping was very prompt! Everything arrived in perfect condition. Thanks Edith! I ordered for a special event, and the shipping was very prompt! Everything arrived in perfect condition. Thanks Edith! I ordered for a special event, and the shipping was very prompt! Everything arrived in perfect condition. Thanks Edith!

A Story Worth Celebrating

When a national lifestyle publication reached out to profile The Rowan Daughters, they weren't expecting what they found.

Not a boutique fighting to survive. A family preparing to celebrate.

Founded in 1956 by a grandmother who believed women deserved to feel beautiful without ever being uncomfortable, The Rowan Daughters has now passed through four generations of hands — each one carrying the same idea forward, each one adding something of her own.

Seventy years. The same Charleston address. The same belief.

"Most businesses this old are remembered," the editors wrote. "This one is still alive — and still full."

FAQ

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